By Rachael Forster
Manchester based creative agency, Shoot the Moon, are raising money to fund the publication of a charity cookbook through a Kickstarter campaign, launched Thursday 16th August.
If successful, the Kickstarter will enable the agency to publish ‘It’s Cooking Good!’ a cookbook featuring recipes from popular restaurants from the Ancoats and Northern Quarter neighbourhoods. Published in aid of Royal Manchester Children’s Hospital, with £3.24 being donated per book sold.
Darren Hickson, winner of the Pink Lady Food Photographer of the Year 2017 award, will be shooting the food photography at his studio STM Photography, based in Ancoats. Commenting on the Kickstarter campaign he says “The RMCH Charity is our nominated Charity this year, so we wanted to do something memorable that involved our wider community and take part in the RMCH Charity’s Many Hands Campaign.”
The charity cookbook currently has over 20 local restaurants involved in sharing recipes that make their venues well-known favourites. Established eateries involved include Yard and Coop, Cottonopolis, Kettlebell Kitchen and Sweet Mandarin. Elnecot also joins the line-up, recently winning ‘Best New Restaurant’ in the UK and ‘Best New Restaurant in Manchester’ in the British Restaurant Awards 2018, beating shortlisted restaurants such as Jamie Oliver, Gino D’Acampo and Heston Blumenthal.
Shoot the Moon will be entering the charity cookbook as part of Royal Manchester Children’s Hospital Charity’s Many Hands Campaign, which challenges businesses to fundraise through innovative initiatives. This year the funds will support The Children’s and Adolescent Mental Health Service at the Hospital.
High-profile entrepreneur Theo Paphitis, of Dragons Den fame, is supporting the campaign for the seventh year running. Theo commented, “Many Hands is an excellent initiative which affords small and medium sized businesses the opportunity to make a tangible contribution to their local hospital charity. It demonstrates how working together they can make a huge difference to the children treated at the hospital’s Child and Adolescent Mental Health Service Unit.”
Shoot the Moon are designing and producing the cookbook, with printing by local digital print company Entwistle’s who have offered a substantial charitable contribution to the production of the cookbook.
The book is set to retail at £10.99 with the aim to raise a minimum of £1,000 in profits for Royal Manchester Children’s Hospital Charity.
“Producing the cookbook is a challenge, but one we hope will be supported by the local community,” says Darren, “The book is a homage to the independents’ flair and creativity, bringing Manchester together through great food. You can now take it home and turn dinner into a good deed”
To encourage backers, rewards for pledges include a name in the book as a supporter (£10), a pre-ordered copy of the cookbook (£11) and rewards from several of the restaurants involved.
Visit Shoot the Moon’s Kickstarter page to see all of the rewards and support this project https://www.kickstarter.com/projects/itscookinggood/the-ancoats-and-northern-quarter-cookbook